Test Your Understanding 3

What’s the purpose of an icebreaker activity?

A) Makes sure that each participant has something to share if a moderator calls on them.

B) Gives the moderator time to review the focus group guide.

C) Gives the moderator time to make sure all of the participants have consented to the focus group.

The correct answer is A:

The moderator should arrive prepared and should already have consented everyone into the group before beginning an icebreaker activity. Icebreaker activities are meaningful ways to create discussion points for all participants in the focus group.

The most useful icebreaker activities…

A) Are very elaborate.

B) Are about something different from the topic area of the focus group.

C) Help to engage non-talkative individuals.

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The correct answer is C:

Icebreakers should be easy for everyone to follow and be related to the overall topic area of the focus group.

What does Dorothy do to validate the participants?

A) Maintains eye contact.

B) Remains motionless.

C) Moves directly from one participant’s comment to the next.

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The correct answer is A:

In addition to eye contact, the moderator’s body language should signal that they are listening by leaning forward, nodding, and raising their eyebrows at interesting comments. The moderator should also acknowledge each participant’s input by thanking them for their comments and saying they will talk more about those comments throughout the session.

Test Your Understanding 3

Question 1:

Question 2:

Question 3: